We use cookies, pixels and tags (which we shall collectively define as “Cookies”) on the downinthepit web site for a variety of purposes which are described in this Cookie Policy. By using the downinthepit web site you consent to the storing and accessing of Cookies on your device in accordance with the terms of this Cookie Policy.

What are cookies and what do they do?

A cookie is a very small text document, which often includes an anonymous unique identifier. When you visit the downinthepit web site, a computer asks your computer for permission to store this file in a part of your hard drive specifically designated for cookies.

For further details on cookies, please visit the website All About Cookies where you can find comprehensive information on Cookies.

Consent and blocking of the use of cookies on the downinthepit web site

By navigating away from the home page  and continuing to use the web site, you are consenting to our use of the Cookies described in this Cookie Policy.

If you do not consent to downinthepit using Cookies or, having previously consented to our use of Cookies, you decide to block such use then please read the next section of this Cookie Policy entitled “Blocking our Use of Cookies”.

Blocking our Use of Cookies
You can block our use of Cookies at any time by activating the settings in your web browser. Please visit All About Cookies where you can find comprehensive information on cookie management for a wide variety of web browsers.

What Happens if I Block Cookies?
If you choose to withhold consent to downinthepit’s use of Cookies, or subsequently block Cookies that you previously consented to, some aspects of the downinthepit web site may not work properly and you may not be able to access all or part of our downinthepit web site.

How we use cookies on the downinthepit web site

Session Cookies
We use Cookies to allow the downinthepit web site to uniquely identify a user’s browsing session on the downinthepit web site and to allow us to coordinate this information with data from our downinthepit web site server.

Analytics
We use Google’s “analytics” Cookies which, in conjunction with our web server’s log files, allow us to identify unique, but anonymous users. These Cookies can also calculate the aggregate number of people visiting our downinthepit web site, the date and time of a user’s visit to the downinthepit web site, the pages a user has viewed and the time spent by users at the downinthepit web site. This helps us gather feedback so that we can improve the downinthepit web site and better serve our users.

Further information on each Cookie is set out in the table below.

Cross platform advertising and user recognition
We also use Cookies provided by Facebook and Twitter. These Cookies operate in different ways but they are both used in connection with downinthepit advertising served to a user of the downinthepit web site on Twitter and Facebook, the recognition of such users and the devices used by the user to access Twitter, Facebook and the downinthepit web site. Further information on each Cookie is set out in the table below.

Third party web sites and platforms

Your use of third party web sites and platforms such as Twitter and Facebook, and the privacy practices of these platforms, are governed by separate terms, conditions and policies for which downinthepit is not responsible. You should review Twitter’s and Facebook’s terms, conditions and policies where you will find more details on how information about you is used on their platforms and how you can set your privacy preferences.

You can find more information about the individual Cookies we use and the purposes for which they are used in the table below:

Cookie Type  Purpose
Google Analytics
_ga
This Cookie is placed by Google. It enables downinthepit to learn information about our users use of the downinthepit web site such as the time of visit, the pages viewed, whether the user has visited before and the web site visited prior to visiting the downinthepit web site.
For further information about Google Analytics please see:
https://www.google.com/policies/technologies/types/
Twitter Conversion TrackerThis Cookie is placed by Twitter. It enables downinthepit to learn how our users have interacted with downinthepit advertising served to them on Twitter. It also enables downinthepit to identify users who have used their mobile device to view downinthepit advertising on Twitter and later came to the downinthepit web site on a desktop computer.
For further information about the Twitter Conversion Tracker please see:
https://business.twitter.com/en/help/campaign-measurement-and-analytics/conversion-tracking-for-websites.html
Facebook PixelThis Cookie is placed by Facebook. It enables downinthepit to measure, optimize and build audiences for advertising campaigns served on Facebook. In particular it enables downinthepit to see how our users move between devices when accessing the downinthepit web site and Facebook, to ensure that downinthepit’s Facebook advertising is seen by our users most likely to be interested in such advertising by analysing which content a user has viewed and interacted with on the downinthepit web site. For further information about the Facebook Pixel please see:
https://en-gb.facebook.com/business/help/651294705016616

Most of our cookies expire within 30 days, although our analytics cookies may persist for 1 year.